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Move over candy canes: peppermint bark is back as the most popular Christmas candy in New Jersey this year according to a recent report by CandyStore.com. This sweet and minty delight has made an impressive comeback nationwide, especially in the Midwest region, although it hasn't yet taken over the top spot in states like California and Texas.
In the Garden State, Reese's Cup Minis take second place, followed by candy canes.
Across the region,New Yorkers' favorite holiday candy is Snickers, followed by candy canes, and Reese's Cup Minis. In Pennsylvania, Reese's Cup Minis took the top spot, with candy canes and reindeer corn coming in not far behind.
These findings are based on insights collected from over 16,000 respondents, along with consultations with major candy manufacturers and distributors. An interactive map on CandyStore.com provides a detailed breakdown of the top three most popular Christmas candies in each state, offering fascinating insights into regional preferences for holiday treats.
This rise in candy consumption aligns with the forecast by the National Retail Federation. The NRF anticipates an increase of 3% to 4% in holiday spending for November and December 2023, potentially reaching up to $966.6 billion. Food and candy feature prominently on consumers' shopping lists, indicating a strong trend towards gifting sweets during the holiday season.